What is the Best Shampoo for Color Treated Hair?

Question Answered By Krystal - Hair Advisor
Question: I’ve been coloring my hair for years, but it never seems to last very long. What is the best shampoo for color treated hair? -Amy from Maine


Answer: Hi I’m Krystal, the hair advisor at ellensbeauty.com. It’s good that you’re looking for specialized shampoo to help maintain your hair color. Many people neglect to do this. If you want your hair color to stay strong and not fade too quickly, you need to invest in the appropriate products for your hair, mainly specialized shampoo. The process of coloring your hair can be a strain on your hair and scalp. It’s important to provide proper care to keep your hair and scalp healthy.


A lot of common shampoos can strip color from your hair. One thing you should try to avoid is using shampoo on a daily basis whether it’s formulated for color treated hair or not. Shampoos to look out for contain sulfates, parabens, and silocones. These can strip the color from your hair which makes you have to color more often and puts more stress on your hair.

Shampoo designed for color treated hair will likely say that on the bottle. It’s a big selling point. Some common phrases include “color care” and “for colored hair.” Unlike most products, color care shampoo does have a one size fits all solution. It’s simply chemistry. Unlike things like hair styles or skin products that work well for some people and not for others, color care shampoo is a much simpler thing to choose. Some great choices include:

Kerastase Bain Miroir Shampoo
L’oreal Vibe Procolor Shampoo
Infusium 23 Colourologie Shampoo
Aveda Color Conserve Shampoo
Oribe Shampoo for Beautiful Color
John Frieda Color Renew Tone Restoring Shampoo
Matrix Biolage Colorcretherapie Shampoo

I’m not going to go over all the pros and cons of each as it goes beyond the scope of your question, but research these shampoos. They’re some of the best and should give you a good selection of shampoos to try.